Get ready to see your products in the media!

Prepare to skyrocket your sales, grow your audience and boost income with supersonic visibility coaching for you and your products

Product PR Bootcamp - a six-week group coaching programme for product sellers who want media coverage with journalist and PR Sally Brockway

Product PR Bootcamp -

get ready to place your products in the media and watch your sales figures soar

The 6-week group coaching programme that will get your products seen - BIG TIME

Do you want to walk the walk of a business owner who's products are regularly featured in the media?

Perhaps you haven't started on your PR journey yet, or you have, but you didn't get the results you were hoping for. Journalists might have ghosted you (it happens a lot) or you they promised to mention your products but didn't.

Perhaps you're not sure if you're ready. You wonder if you have enough qualifications, social media followers and gravitas. Trust me, you do!

You might feel nervous about reaching out to media and speaking to journalists.

It's common to feel all those things, but the journey is so much easier when you have an experienced journalist and PR pro by your side, teaching you all there is to know, cheering you on and celebrating your successes with a group of likeminded business people.

Are you ready to go BIG in 2025? Yes? Come and join us for a brilliant ride that will teach you all you need to know to get your products featured in the media.

The course consists of six hour-long group coaching calls and a bonus session with a former John Lewis buyer.

Mindset - think like an a-lister!
Preparation - everything you need to do before reaching out to media
images - the money shots
Who to target
How to find journalist requests
Writing the perfect pitch email
How to PR yourself as well as your products
media training
Encouragement, cheerleading and hands on help when you need it

Wait for it - there are bonuses!

Worth £209

A copy of my self-study Fame in 15 course that teaches you how to find and respond to journalist alerts - journalists are constantly asking for products to include in round-ups, gift guides and features. Be the first to pitch and wow them with your images and content.

A pitch edit - I will edit your pitch e-mail to make sure it's professional and guaranteed to get picked up by the media. Worth £150 and yours as part of the programme.

Contact details - I'll give you three key contacts so that you can start pitching immediately.

Earlybird price is £399 (late price £499)

Book your place

Don't just take my word for it -

here's a taste of my

clients' excitement!

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What the spring participants are saying:

"Sally has helped me so much! I had no idea how to get my business out there, and she has shared so much knowledge and guidance. Best course I've ever done!"

Meg, fashion designer

"Sally gave me the confidence to believe in myself and pitch my story."

Temi, skincare founder

"I came to the course completely clueless and thanks to Sally, who walked us through all the nitty gritty steps, I feel confident about reaching out to journalists."

Zeina, jewellery creator

"Sally provides a welcoming and fun space where no question feels too silly to ask, and has levelled up my ability to execute media pitches successfully. Thank you, Sally!"

Katy, clothing entrepreneur

The Course starts on Monday September 15th at 8pm.

Sessions are each monday at 8pm and will be recorded and sent to you if you can't make any

Let me be your publicity cheerleader!

With 38 years of experience as a journalist behind me and eight as a PR, where I've worked for some of the UK's biggest corporations, I'm more than qualified to be your PR cheerleader and trust me, I'll be your biggest supporter!

Having spent the best part of almost four decades pitching to editors as a freelance journalist, I know exactly what journalists are looking for. I know how they think. I know what they hate and what makes them want to run a story.

I've used my know-how to get media coverage for clients in top-tier titles such as The Guardian, MailOnline, Good Housekeeping, The Sun, The Daily Mirror, Red, BBC Radio and more.

I've handled many product clients, from gourmet confectionery, through to bone broth, watches and books.

Nothing excites me more than celebrating fantastic media coverage with my PR coaching clients. Honestly, if I were a bit younger, I'd do a cartwheel every time...